Erase all makeup with JUST WATER™
Reusable. Derm recommended. No Wipes, no waste.
just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️just add water
☁️machine washable
☁️makeup wipes suck
☁️sensitive skin friendly
☁️
#1 BESTSELLER IS BACK
MERMAID SUMMER
Our best-selling limited edition Seashell 7-Day Set is back (we never do this)!
Includes 7 Seashell Prints + 1 laundry bag packaged in an adorable resuable seashell case
Introducing...
SUNSCREEN ERASER
Your SPFs new BFF ☀️
Meet the new go-to Eraser to gently & effectively remove tinted, zinc & mineral SPF from the face, neck & chest.
Safe for sensitive skin, kid-friendly.
Ditch your dirty towel
Cloud Clean Eco Towels
Biodegradable hygienic face towels for daily use.
93% saw clearer skin in 4 weeks.
Clinically Proven
Removes makeup and sunscreen 2.5x better than wipes
Our premium, cloud-soft fibers effectively release & lift makeup/sunscreen from pores without disrupting your skin barrier or stripping your skin of its natural oils.
- ALCOHOL & FRAGRANCE FREE
Powered by SmartErase Technology™
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AWARD WINNERPRO Classics
Regular price $20Regular priceUnit price / perSale price $20 -
7-Day Set Classics
Regular price $25Regular priceUnit price / per$25Sale price $25 -
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Cloud Nine 7-Day Set
Regular price $28Regular priceUnit price / perSale price $28makeup bag + laundry bag
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Garden Fairies 7-Day Set
Regular price $25Regular priceUnit price / perSale price $25+ laundry bag
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Sold outFarmer's Market 7-Day Set
Regular price $28Regular priceUnit price / perSale price $28makeup bag + laundry bag
Sold out -
Trending on TikTok
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AWARD WINNERPRO Classics
Regular price $20Regular priceUnit price / perSale price $20 -
7-Day Set Classics
Regular price $25Regular priceUnit price / per$25Sale price $25 -
BESTSELLER -
Strawberry Fields 7-Day Set
Regular price $25Regular priceUnit price / perSale price $25hair clip + laundry bag
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TIKTOK FAVORITEDrip Eraser® 3pc Spa Set
Regular price $18Regular priceUnit price / perSale price $18 -
Coastal Cowgirl 7-Day Set
Regular price $25Regular priceUnit price / perSale price $25+ laundry bag
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Fab-Bow-Lous 7-Day Set
Regular price $25Regular priceUnit price / perSale price $25+ laundry bag
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BESTSELLERLimoncello 7-Day Set
Regular price $28Regular priceUnit price / perSale price $28makeup bag + laundry bag
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Cherry Crush 7-Day Set
Regular price $28Regular priceUnit price / perSale price $28makeup bag + laundry bag
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TIKTOK FAVORITECooling Clouds® Patches
Regular price From $20Regular priceUnit price / perSale price From $20 -
Silver Infused Collection
Regular price From $14Regular priceUnit price / perSale price From $14 -
Ballet Core 7-Day Set
Regular price $28Regular priceUnit price / perSale price $28makeup bag + laundry bag
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Winter Village Collection
Regular price From $12Regular priceUnit price / perSale price From $12 -
Sold out $50 ValueHappy Hour 14-Day Set
Regular price $35Regular priceUnit price / perSale price $35break apart gift set + 2 laundry bags
Sold out -
NEWSunscreen Eraser
Regular price $15Regular priceUnit price / perSale price $15Your SPF's new BFF ☀️
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$50 Value NEWStrawberry Fields 14-Day Gift Set
Regular price $35Regular priceUnit price / perSale price $35break apart gift set + 2 laundry bags
All the buzz
Spotted in...
Meet Your Clean Skin, Less Waste Routine.
WASH. ERASE. REPEAT.
Skincare Tools & Accessories
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VALUE SETWifey 4pc Gift Set
Regular price $30Regular priceUnit price / perSale price $30'Get Unready With Me' Set for the Bride including 1 Drip Eraser Set + 1 PRO
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TIKTOK FAVORITECooling Clouds® Patches
Regular price From $20Regular priceUnit price / perSale price From $20 -
TIKTOK FAVORITEDrip Eraser® 3pc Spa Set
Regular price $18Regular priceUnit price / perSale price $18 -
SaleWet/Dry Travel Bag
Regular price $8Regular priceUnit price / per$10Sale price $8fits any size MakeUp Eraser
Sale -
Cloud PUFFs 7pc Set
Regular price $15Regular priceUnit price / perSale price $15bye bye cotton rounds! Laundry bag included.
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PUFF Eraser: 2n1 Gua Sha
Regular price $15Regular priceUnit price / perSale price $15relieve tension + contour the face
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Cloud Makeup Bag
Regular price $10Regular priceUnit price / perSale price $10Fluffy, cloud-shaped makeup bag
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BESTSELLERCloud Clean Eco Towels 30ct
Regular price $8Regular priceUnit price / perSale price $8Biodegradable Hygienic Face Towels
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Sold outEye MITT 4ct Set
Regular price $12Regular priceUnit price / per$15Sale price $12for precise & gentle eye makeup removal, perfect for sensitive areas. Includes laundry bag
Sold out -
Calming Clouds Undereye Masks
Regular price $25Regular priceUnit price / perSale price $25 -
Calming Cloud Cleanse Balm
Regular price From $16Regular priceUnit price / perSale price From $16 -
Visibly Firming Cloud Cleanse Balm
Regular price $16Regular priceUnit price / perSale price $16Black currant + bakuchiol for visible firming
Dermatalogist Recommended
SmartErase Technology™
Designed with advanced fiber technology for superior makeup removal, our unique fiber composition, including thickness and density, maximizes skin contact for efficient cleaning.
Double-sided
2 in 1 Benefit
Short fiber side erases makeup & long fiber side gently exfoliates allowing deeper absorption of products into the skin.
Explore More
Collections & Collabs
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everyday makeup
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fan favorite collab
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Harry Potter
See the magic in one swipe
Clinical Study
Results are in...
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92%
said skin felt more hydrated
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77%
saw improvement in skin texture
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100%
felt skin was cleaner after use
Our Mission
What began as an effort to eliminate single-use wipes from our planet evolved into our current-day mission to erase all the waste we see in everyday beauty product use.































