We focus on clean beauty & sustainability. We want our skin, as well as the world we live in, to be a safe clean place for all.
Did you know that 1.3 BILLION wipes end up in our landfills daily? Our mission is to eliminate this unnecessary waste one LESS makeup wipe at a time & we need help from the most influential faces in the world... YOU!
We believe makeup removal should be done by using only the most natural and accessible resource available: WATER. No added chemicals, less waste.