1. You didn't machine wash it before your first use
The first but most skipped over instruction is to throw your new MakeUp Eraser in the machine with any load of laundry before your first use. This is because washing it activates the fibers in the cloth to start working. If this step is skipped, you may have a harder time to remove your makeup.
2. You're using it dry
Water is the most important ingredient... hey it's our only ingredient! Make sure you are fully saturating the part of the cloth you are using to remove your makeup. Let the water really absorb into the cloth. We like to say: The warmer the water, the wetter the better!
3. You're not using the short fiber side with circular motions to erase
The short fiber side of the eraser is to remove your makeup. Once you remove your makeup, flip your eraser over and use the longer fiber side (side with tag) to exfoilate. Be sure to always use circular motions on your face, especially around the eyes! When using the circular technique you will not have to rub hard or pull the skin. The fibers will break up the dirt, oils and makeup effortlessly.