100% Recycled Collection

In honor of Earth Month, say hello to our new 100% Recycled Collection. Crafted entirely from 100% Post-Consumer Recycled Polyester, we've repurposed plastic bottles & other textiles, further cutting down on landfill waste while maintaining the high performance you know & love.


What we do

Erase all makeup with JUST WATER™ including waterproof

Our premium, cloud-soft fibers effectively release & lift makeup/sunscreen from pores without disturbing your skin barrier or stripping your skin of its natural oils.

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Dermatalogist Recommended

SmartErase™ Technology

Designed with advanced fiber technology for superior makeup removal, our unique fiber composition, including thickness and density, maximizes skin contact for efficient cleaning.


2 in 1 Benefit

Short fiber side erases makeup & long fiber side gently exfoliates allowing deeper absorption of products into the skin.

  • 92%

    said skin felt more hydrated

  • 77%

    saw improvement in skin texture

  • 100%

    felt skin was cleaner after use

Our Mission

What began as an effort to eliminate single-use wipes from our planet evolved into our current-day mission to erase all the waste we see in everyday beauty product use.

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